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Business enterprises, Foreign Government policy China China Commercial policy China Economic conditions 2000- China Foreign economic relations Investments, Foreign China

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McGregor, James

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A Wall Street journal book

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One billion customers : lessons from the front lines of doing business in China

McGregor, James

Details

Contents: Introduction: a startup and a turnaround -- The grand bargain -- Same bed, different dreams -- Eating the emperor's grain -- Dancing with the dinosaurs -- Caught in the crossfire -- The truth is not absolute -- The best-laid plans -- Managing the future.

Format: text

Publisher / Publication Date: Free Press 2006

Copies Available at Woodmere

1 available in Adult Non-fiction, Call number: 658.18 MCG

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